srtx—
branding

srtx is the holding company of Sheertex. We designed a brand that took us so far beyond strong tights. Using CG imagery to tell the story of our techologies, while invoking a sense of wonder and the brand’s reputation as pioneers in textiles and manufacturing.

Stuff I did:
Creative Direction
Strategy
Branding

Collaborators:
Liz Couture-Doherty
Solène Buxo-Marti
Andrew Kerr
TUX creative