Frank And Oak—
Will it shrink?
Frank And Oak’s Washable Merino Sweater doesn’t shrink in the wash. We set out to prove it.
We created a demonstration video in the style of Japanese Game Show, where we pinned two contestants against each other— one wearing Brand X and the other wearing Frank And Oak— to see which one doesn’t shrink. And the results were hilarious.
Will it shrink?
Frank And Oak’s Washable Merino Sweater doesn’t shrink in the wash. We set out to prove it.
We created a demonstration video in the style of Japanese Game Show, where we pinned two contestants against each other— one wearing Brand X and the other wearing Frank And Oak— to see which one doesn’t shrink. And the results were hilarious.
Stuff I did:
Creative Direction
Story & Script
Art direction & Design
Collaborators:
Bruno Florin
Andrea Hooker
Catherine Beauchamp
Ben Kriz
Mitz Takahashi
Creative Direction
Story & Script
Art direction & Design
Collaborators:
Bruno Florin
Andrea Hooker
Catherine Beauchamp
Ben Kriz
Mitz Takahashi
